Our People


Andy Fryer

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Andy spent over 30 years as an RAF Officer, including periods in command of the major RAF Station at Waddington and the NATO Airbase in Kandahar, Afghanistan. From 2011 to 2016 he was Ops/Strategy Director at Ethos VO Ltd, and in 2013 he began a five year term as Chairman of the Board of the veterans’ housing association and charity Stoll. Fusing the experience gained over 40 years of leadership across all three environments of the economy, with a strong academic hinterland (covering psychology, executive coaching and an MBA) Andy now coaches senior leaders and leadership teams across all sectors.

Hilarie Fryer

XZAK4453.jpegHilarie originally trained as a medical secretary before going on to qualify as a Nurse. This saw her take on a wide variety of roles from running the Early Pregnancy Assessment Unit at St Thomas’ through a Fertility Clinic in Harley Street to a Senior Practice Nurse position in rural Somerset, all interleaved with raising two children. She now runs the back office for Sycamore Coaching, in parallel with helping to care for her three grandchildren and walking her dog Brodie.


Denise Tyrrell


Denise is passionate about developing leadership talent, teams and engaging staff to make a real difference for themselves, customers, their organisation and community. As an experienced executive business coach (ILM7) she supports leaders at all levels to reach their potential through confidential coaching and 360-degree feedback. She brings expertise in creating positive and productive team and organisational cultures through team building, facilitation, after action reviews and lean thinking approaches.  She is currently working with clients in construction and health. Denise is an advisory board member in health research and innovation and utilises research and best practice evidence in all aspects of her business.


Steve Garnett

20 years experience in leading Lean transformations in multiple sectors, as a Lean consultant and operations leader. Steve has a rich tool set blending A3 thinking, Lean, 6 Sigma and a variety of problem solving approaches. His leadership approach has proved highly transferable: developing and deploying strategy to the point of impact to make rapid and sustainable change happen.